Startup Spotlight: Beeva AI

Miracle Okah |

Beeva AI is a beauty technology startup founded in 2024 by Precious Adeyemi and Akweley Abena Okai. The company creates personalized skincare, especially for people with darker skin. It uses artificial intelligence and dermatological science to make professional skincare more accessible, inclusive, and personalised to individual skin needs.

With their AI-powered platform, users can upload a selfie that is analysed to assess skin, tone, texture, hydration levels, and concerns like hyperpigmentation, dryness, or acne. Now, based on this analysis, Beeva AI will generate a customised daily skincare routine, complete with product recommendations and real-time monitoring to track improvements over time. 

Beeva AI’s mission is to close the gap in skincare innovation for people of colour, who are often underrepresented in mainstream beauty research and product development. Their platform also educates users about their skin’s needs, and help them build effective, evidence-based routines.

Since its launch, Beeva AI has attracted attention for its use of computer vision and machine learning models trained on different skin data, ensuring accuracy across different types of complexions. The founders want a future where every person irrespective of their skin tone can access high-quality, science-backed, and affordable skincare.

By focusing on melanin-rich skin in its design and research, Beeva AI is setting a new standard for inclusive, tech-powered skincare.




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